Each letter is one soft moulded gummy sweet, translucent in green, amber, cherry red or clear, with glossy rounded edges. The Haribo Font lets light pass right through the letters, so they glow on dark backgrounds. Mockups run from a carry box to a black t-shirt and a book spread. Supplied as an OTF plus transparent PNG letters.
One Soft Sweet Per Letter
Each glyph is a single moulded gummy, soft-edged and slightly squashed. Colours then run right through the set: green, amber, cherry red, pale yellow and clear. Surfaces stay glossy and a little tacky-looking, exactly as jelly sweets do. Meanwhile the shapes keep rounded corners and thick strokes, with no sharp joins anywhere. So the Haribo Font reads as chewy long before anyone reads the actual word.
The Haribo Font Lets Light Do the Work
Because the sweets are translucent, light passes through and lifts the colour from inside. So the Haribo Font glows on dark backgrounds rather than flattening out. Also each one carries its own highlight, which no flat colour fill can fake. Besides, the slight variation between glyphs stops repeated letters twinning. Naturally all of that works best when the type is large.
